THE’s Russian Ranking Reprise

Despite a year of slaughter, destruction and probable war crimes in Ukraine the Times Higher Education (THE) continues to turn its eyes away from the obvious step of excluding the names of Russian universities from its rankings.  As the drumbeat starts for the launch of the 2023 Impact Rankings at the end of May 2023, the THE has already announced that Russia will again have the most institutions taking part.  We are also told that they are “expecting data to come from a single academic year: 2021” so there would appear to be no chance of revulsion at an institution’s support for unprovoked war, deaths and a refugee crisis impacting on its ranking.

The Sustainable Development Goals are a decent and positive attempt to build a better world and universities are right to consider how they might play a part in that endeavour.  This makes it particularly unfortunate that the THE Impact Rankings have ignored the underlying principles to give continued encouragement to institutions that have backed Putin’s war.  There is even more to suggest how this distorted world view undermines the credibility of the rankings and the organization.      

Indifference and Inaction

The THE Chief Executive Office expressed “solidarity with Ukranian people” on behalf of the company in March 2022 and claimed “we will allow the rankings to do what they are designed to do, and show the world the impact of those [Russian government] decisions..”.  He conveniently forgot to mention that it would be years before the rankings reflected the impact of the war and may even have hoped, in best WW1 jingoistic fashion, that it would all be over by Christmas.  Imagine if every other business, Government and individual that has supported Ukraine through resources, funding, boycotts or direct action, had decided it would wait more than two years before doing anything.

He went on to say that “..we will of course keep the situation under constant review, and will not hesitate to take further steps if we believe it is necessary to do so.”  As far as one can see there has been no further action, no further statements and no further interest despite more than a year of bloodshed and atrocities.  In that respect, the Impact Rankings have become a monument to the indifference of the THE’s leadership.      

Lack of Transparency

Even the THE doesn’t seem able to stomach the notion of Russian universities parading their credentials on SDG 16 – Peace, Justice and Strong Social Institutions.  It is difficult to see any other reason that they would blank the scores for this SDG in the rankings of Russian institutions.  However, there is no explanation in the methodology as to whether there is still a score counting towards the overall ranking of the institution, whether it is zeroed or if there is some other fix.

When a senior data scientist at the THE was asked to explain the methodology no response was received1.  It’s not a very good look given claims about the openness and integrity of the rankings. But it should be a timely reminder to every participant that the methodology is subject to the whims of the compilers.

Allowing Brand Endorsement

Meanwhile, Russian universities remain entirely content to maximise the publicity they get from featuring in the rankings. For example, Altai State University features their ranking, complete with blanked out boxes on SDG 16, as part of their marketing.  Their corporate statement reflects glowingly on what they position as “the third nomination, in which the university was awarded, was…Goal No. 16.”

It seems beyond belief that the THE cannot see that its logo, rankings and reputation are being used as an endorsement for Russian universities.  Neither do they seem to realize that league table endorsement is exactly what the Russian government requires of the institutions. The minimal efforts made by the THE to reduce these bragging rights have manifestly failed and allows Putin’s regime to claim a semblance of normality and acceptance in the world university community.

Promoting Russia as a Study Destination

The THE continues to actively promote Russian universities, allowing easy and searchable access to university courses to 457 courses in the Russian Federation.  Courses from HSE University (shown here) are also publicized, along with many other Russian universities, by Studyportals who act as a THE partner and facilitator in exploiting student eyes on league tables.  It is difficult to see that this is not contributing to Russia’s continued success in attracting international students

Hapless, Hopeless or Worse

It seems reasonable to accept the Ukranian group Progresylni taking any opportunity to understand how they can raise the profile of Ukraine and its fight for academic survival. We should all feel humbled by their willingness to look forward while facing a devastating attack on their country. The uncomfortable truth is that the THE’s unwillingness to act means that the names of Ukranian institutions in the rankings continue to stand next to those from an invading power which continues to build a reputation for crushing academic freedom.

In the Impact Rankings Ukranian institutions are outnumbered by around three Russian universities to one Ukranian which, according to Statista, makes the ratio slightly better than the advantage that Russia has in active soldiers.  With a single decision the THE could allow Ukrainians to enjoy the rankings without the presence of the aggressors. A reformulation of a line from David Sedaris might suggest that these are circumstances where humbled can be found between hapless and hypocrisy in the dictionary. 

Keeping Bad Company

Nobody really expects the THE to give up on the money-go-round that is the university rankings and they may have already anticipated an end game in the war.  It could come down to a calculation of the odds on who prevails or who will have the most university buildings left standing in the long-term.  The needs of private investors and owners, Inflexion, may also make it seem important to keep the doors to revenue open for all possibilities.

What we do know is that the Impact Rankings are manipulable and there is an emerging consistency about those who most want to be involved.  The top three countries involved in 2023 will be Russia (92), Japan (91) and Turkey (84) with two sharing the distinction of having a so called “hard man” at the top and all three being in the bottom 40% of the Academic Freedom Index. In the 2022 Impact Rank the five countries with the most entries – Russia (94), Japan (76), Pakistan (63), India (61) and Turkey (57) – were all in the bottom 40% of the Index.  

In Turkey (which is in the bottom 10% of the Index), President Erdogan signed a decree that allowed him to appoint a president to any university in the country and did so at Bogazici University which he claimed, “failed to understand and incorporate itself to the nation’s values.”   He appointed Melih Bulu as president and while protests erupted and students were arrested “Bulu kept repeating his main promise of improving Bogazici’s international university ranking…”.  While Bulu was eventually removed2 it suggests how pernicious the rankings can be in creating a lever for politicians to ride roughshod over academic freedom.

Even in countries considered to be relatively liberal democracies the rankings have become a dumbed down touchstone for awarding visas in a way that is both vapid and discriminatory.  It is not too far-fetched to believe that rankings are already a vanity project for every wannabe dictator or authoritarian government that wants credibility on the world stage and are becoming a simplistic measure for politicians to judge value in higher education.  It is, after all, much easier to expect universities to manipulate their rankings submission, than to allow academics and students to build a liberal, challenging community where governments are critiqued and challenged. 

NOTES

  1. The individual had been openly looking at my LinkedIn profile. After the message was sent they disappeared from view on my account. Strange behaviour.
  2. Before cheering the demise of Melih Bulu it’s worth noting that Professor Mehmet Naci Inci was appointed (by Erdogan) despite the opposition of 95% of the institution’s academics. In January 2022 he removed three deans of school for their part in protests then in August 2022 he suspended 16 academics who protested “..against presidentially appointed rectors at the school..”. In February 2023 an Istanbul court sentenced 14 Boğaziçi University students each to six months in prison for staging a protest over his appointment.

Image by Andrew Martin from Pixabay 

INTO The Interim

Back in June 2021, INTO University Partnerships (INTO) appointed Olivia Streatfeild as its first woman CEO, and in June 2022 she became the first woman Director.  There were plenty of strategic decisions to make as the world struggled out of a debilitating pandemic and INTO reflected on a five-year period when it had lost six joint ventures and struggled to maintain enrollment volumes.  Just two years later agents have been briefed that long-term Andrew Colin lieutenant, John Sykes, is stepping in as Interim CEO.

As well as being a main board director and a “co-founder”, Sykes has been part of the operational, decision-making Executive Team throughout the last decade.  While the presumption might be that this will mean continuity it will be interesting to see how many of the Streatfield decisions stick.  Here are some other issues that might need attention.     

Beware the Fog On the Tyne

INTO’s engagement with Newcastle University has had its shares of ups and downs.  Since 2016 the average number of students enrolled in the INTO Newcastle center has varied from 1142 in the best year down to 627 in 2021/22.  The fluctuation in Operating Profit reflects the sensitivity to student enrollment.

NB: The Operating Profit excludes significant exceptional items in 2016, 2017 and 2018.  The 2019 and 2021 figures are as adjusted in the INTO Newcastle University LLP Annual Report.

In 2021 the LLP’s Annual Report noted that the joint venture based in Newcastle has moved to majority ownership of 51% by INTO.  The joint venture launched in London in 2015 as INTO Newcastle London and long term readers will know the shifting sands of the INTO operation in Middlesex Street, including the links with Josef Mifsud whose whereabouts remain unknown.  INTO Newcastle London came under the sole control of Newcastle University in late 2020 and while the changes in controlling party mean any intercompany transactions are no longer reported by INTO, we do know that in 2020 the JV was a indebted to INTO to the tune of £5.4m.

A small sideshow is that Newcastle University awarded a year-long contract starting in January 2023 for ‘The Provision of International Market Research and Business Development – USA’ including ‘in-country liaison, advice and marketing activity to support the University’s strategies.’  Perhaps surprisingly this was not entrusted to INTO’s US team but to Foothold America Inc.  To be fair Newcastle had already been awarded two contracts to INTO worth around £1m, starting August 2022 and November 2022, for similar work over three years in South/South-East Asia and China respectively.

Magic Kingdom or Repo Man

The US was once seen as the land of opportunity for pathway operators but it’s become increasingly harder work and INTO’s exposure is second only to Shorelight. The legal battle between INTO and USF is likely to be disruptive, time consuming and expensive and it continues with the next hearing scheduled for 10 May and a new round of discussions with a mediator to come.  All the while, legal arguments are being made about the extent to which the USF Directors may or may not have been in breach of their fiduciary duty to the joint venture.

If that’s not enough of a headache, 2023 has seen the end of the joint venture with Illinois State University added to the closures at Colorado State University (2021), Marshall University (2020) and Washington State University (2022).  The operation at St Louis University became wholly owned by INTO in 2021 and despite added firepower on the business development side in the US there does not appear to have been much progress in adding many new partners – either joint venture or direct recruitment.  Meanwhile, the enrollment decline in continuing operations at flagship joint ventures like Oregon State University are evident.

Source: Oregon State University Office of Institutional Research

The company’s own research suggests that only 34% of China, HK and Macau agents surveyed think they will send more students to the US in the coming year which, by implication, means 66% will send the same or fewer.  The struggles of the last few years have also seen US joint ventures stacking up increasing levels of debt to INTO with every single US joint venture showing higher debt than the year before in the 2022 Annual Report.  It is difficult to see the way forward.             

Happy Mondays or The Fall as Manchester Decides

In July 2019 the University of Manchester awarded a five-year contract to INTO’s wholly owned Manchester operation for “Managed Service Provision of Pre-Degree Programmes for International Students”.  It has probably been a significant driver of the INTO Manchester performance over the years and 2021/22 saw the operation roar back to achieve record recruitment and profit.  The contract was for 300k and the contract period ends in July 2024.

Alongside that is the tender for an embedded study center with recruitment opportunity with Manchester Metropolitan University (MMU) which is currently a partner of INTO Manchester.  It’s arguable that over the years MMU has done less well in terms of international enrollment than the popularity of the city suggests it should.  Both Kaplan (at Liverpool) and Navitas (at Swansea) have shown their willingness to become involved in capital projects as joint ventures so competition for the business could be hot.

If another provider wins either the University of Manchester business when it becomes due or the Manchester Metropolitan tender the consequences could be serious.  If it all goes wrong for INTO, the office by the Brighton seaside might echo to Morrissey lyrics like ‘Hide on the promenade, etch a postcard/’How I dearly wish I was not here.’

UK OK OR KO?

It looks like recruitment numbers are perking up in the UK but recovery is patchy with INTO UEA looking to be on life support as the university and the joint venture struggle with competitive realities.  While INTO University of Exeter enrollments withstood the pandemic reasonably well there has been little evidence of recovery in the recently released 2021/22 Annual Reports of joint ventures with Stirling, Queen’s or City .  While the HE sector in the UK has seen record international student recruitment over the past two years it does not seem to be feeding into pathway numbers.

Source: Joint/Venture Wholly Owned Annual Reports and INTO University Partnerships Annual Reports (NB: INTO UEA does not report for 2021/22 until July 2023.  For that reason the 2022 Total enrollment shown excludes the JV and is not wholly comparable with previous years.)

With Australia re-asserting its competitiveness, the US open for recruitment, Canada thriving and some evidence that increasing numbers of Chinese students are looking elsewhere for higher education it’s unlikely to get any easier.  INTO’s recent win at Lancaster University was good news for them but the QAA reports indicate that in 2018 it only had around 280 students and sector feedback is that Study Group found it hard going.  Whatever happens, the UK situation carries plenty of risks.

Sticking to the Knitting and Counting the Beans

The Interim CEO may want to look at some ratios and data from the INTO University Partnerships Limited Annual Reports available at Companies House.  The first confirms that the US contribution to turnover reflects the decline of the business.  Whether it can or will come back is an open question but I doubt it’s something to bet the house on.

A second issue worth thinking about is that data on staff attributed to the Group makes interesting reading.  Group staff costs in 2021/22 were more than 50% of turnover while in 2018/19 they were only around 38%.   It is possible that the categories have some underlying nuances and there have been job cuts in recent months but it seems a good starting point for operational efficiencies. 

Finally, in 2020/21 the number of employees earning over £100k a year was 40 while in 2021/22 it had grown to 48 – that’s 20%.  The number earning over £275k was four compared to one the year before.  For a business with revenue that was lower than 2019/20 that needs some unpacking.

The Big One

Perhaps the biggest strategic question is about the future ownership of the business and how quickly Leeds Equity would welcome some return on the £66m investment they made a decade ago.  The appointment of two relatively high-profile non-executives to the Board might suggest some intention to seek new external investment.  It’s also possible that Andrew Colin could take the business back into 100% sole control.

The final intriguing possibility, given the volatility and possible consolidation in the sector, is that this could be the moment where the business is sold.  Back in 2018 there were widespread reports that the business was up for sale with a price tag of £300m and in a sector full of rumours there have been unconfirmed suggestions that Navitas was showing interest shortly before the pandemic.  Taking on Lancaster, getting Manchester right and sorting out Newcastle would certainly strengthen the hand in any negotiation.

NOTES

Links are provided to publicly available information where possible.  Speculation and rumour are noted as such.  As always, the author would be happy to receive authoritative clarification on any specific points and will note any amendments.

Just some small notes on a few of the sub-headings:

1. Fog on the Tyne is a 1971 album and a single by Lindisfarne.  Footballer Paul Gascoigne provided vocals on a reworked single version that got to number two in the charts in 1990.

2. Magic Kingdom is a theme park at Walt Disney World where “fantasy reigns” while Repo Man is a 1984 film with a strong underlying commentary about the “last defense of capitalism” and “no sense of purpose”

3. The Happy Mondays and The Fall are Manchester bands.  The Happy Mondays were part of the Madchester sound of the 1980s and were named for the day their unemployment benefits arrived – “the day for getting off your face” as bassist Paul Ryder explained.  With 31 studio albums in 40 years (1979 to 2017) The Fall gloried in DJ John Peel’s description “they are always different; they are always the same.”   

Image by Gerd Altmann from Pixabay